Verizon Wireless
Sales Promotion & Brand Awareness
Guerilla marketing program featuring Brand Ambassadors to target local, popular, high-traffic areas to present, educate & encourage consumers to visit retail locations and take advantage of special promotional offers that weekend only.
Staff:
400+ Ambassadors : 3-4 Per Location *Staff booked within 7 day turnaround!
Locations:
49 Cities; 155+ locations (3-weekends)
Training:
Conf. Call Training for Team Leads, and promotional sales info presented in advance.
Results:
130,185+ personal interactions & promotional sales cards distributed – increased local brand awareness and obtained valuable consumer feedback!
