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Share An Ice Cold Coke Tour

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Share An Ice Cold Coke Tour


Share an Ice Cold Coke Tour is a fun, unique and amazing sampling activation designed to expand, enhance and produce brand excitement and visibility by presenting consumers with their very own personalized Coca Cola cans!

Staff:

2 Managers, 1 Assistant Manager and 12-15 Brand Ambassadors per day.

Locations:

47 cities across the US with a total of 95 event days.

Training:

Training manuals delivered to BA's via email prior to activation and then onsite training the first day of each activation.

Results:

Over 221,000 Personalized Coke cans were distributed and 574,000 samples of Ice Cold Coca Cola were shared with a smile by excited, happy, outgoing, trained and engaged Ambassadors.