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Category Archives: Event Tips & Tricks

4 Creative Ideas for your Next Experiential Event

May 16, 2018  |  Leave a comment

Experiential events are all about connecting with consumers and creating a relationship with them. It’s about engaging with consumers while also promoting or selling your brand, and that will never change. But 2018 is bringing us a world of new technologies. It continues to get harder and harder for brands to create unique experiences and...

Top 6 Event Marketing Tools To Make Your Life Easier

May 9, 2018  |  Leave a comment

A successful event has a lot of moving parts, but there are many event marketing tools that can make your life a lot easier. From organization to time-saving event marketing tools, automating some of your tasks and processes gives you the ability to focus on what you need to succeed. Using the right technology in...

The 3 Most Common Experiential Marketing Mistakes

April 25, 2018  |  Leave a comment

There are many factors that come into play when planning an experiential event. And more steps means more room for mistakes. Critical campaign elements are often missing from events, and when it comes to experiential marketing, it’s all in the details. We’re outlining the most common experiential marketing mistakes we have seen people make. Read...

Why You Need a Post-Event Evaluation

April 18, 2018  |  Leave a comment

Your event ends and all you want to do is put your feet up and relax. Not so fast! After an event is over, it is vital to do a post-event evaluation, but it’s something so many people neglect. You’ve planned this event for months, shouldn’t you be sure the event reached its goals? A...

The Power of Passion

August 23, 2016  |  Leave a comment

Most of us get excited about connecting with people and solving a problem. It’s easy to lose sight of your vision when we face the day-to-day obstacles to achieve success. And it often becomes even more difficult when your event staff do not fully understand your program goals, or relate to your client’s expectations. Does...

Personal Connection in a Digital World

May 11, 2016  |  Leave a comment

Due to technology; business is smarter, faster, and more efficient. With so many tools at our fingertips, it’s easy to rely on the web to accomplish so much, in so little time. But the digital age doesn’t come without its shortcomings. In an era of mass “connection”, It’s so easy to become disconnected. When it...

The Importance of Values in Your Events

April 7, 2016  |  Leave a comment

Traditional marketing is struggling to keep up with consumer attention. Savvy brands are changing their strategies to support personal connections, build relationships, and create value. With that said, 2016 has become the year of the brand ambassador. Live events are more valuable then ever as they are the most effective way to connect with the...

Give Thanks With A Grateful Heart

November 17, 2015  |  Leave a comment

  How often do you say thanks? When was the last time someone gave you a sincere and heartfelt “thank you”? Those words are often tossed around so casually, the emotional impact is lost. So as we take this time of “Thanks”giving we want you to feel how truly Grateful we are. We are grateful for clients who trust...

Communication and Conversation

March 11, 2015  |  Leave a comment

We ordered an appetizer, and within five minutes of our discussion I realized Randy was far more interested in telling me his story. He could hardly wait for me to finish what I was saying before he jumped in with the next talking point. Have you ever found yourself in this same situation, someone communicating...